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Power to the young people.

March 22, 2014

A schlump of old people filled the room, ready to probe us young’uns with impossible-to-answer questions like “how often do you unfollow brands on Twitter?” and [read more]

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Millennial Mentoring at SXSW 2014

March 2, 2014

If you want to young people to buy your product, getting young creatives to help design and market that product is a smart plan right?

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Face Offs @ Bucks New Uni

October 20, 2013

No one ever really knows what they’re signing up for with Face Offs but they still come, attracted by the promise of a good time and [read more]

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Cognitive Cover Letter Error

August 18, 2013

Me: “What is it about market research that you like?” Her: “I find consumer behaviour fascinating and the way we continuously make cognitive errors despite knowing [read more]